Safe Finances Online (part 1): Is ID Protection Necessary?

The Internet can appear to be a private place— we Facebook, watch YouTube, and even do banking in seeming seclusion. In reality, the Net is as public as Times Square, and as dangerous as the shadiest parts of any city in the world.

This the first realization in becoming a wise Netizen: if you wouldn’t share it with Jerry on a Central Park bench, then don’t share it online.

The problems are getting worse. In 2009, the amount of money lost to online criminal activity almost doubled in the US. 14% of reported crime was identity theft.

You’ve seen the commercials: ID theft is a boogeyman that inspires fear, and even unnecessary spending.

How does it happen? There are several ways— your ID could be stolen by a virus that scans your computer’s cache for data, then sends it back to the thief. Or, in a scam called “phishing”, you could give it away through a fake web page claiming to be from a bank or company.

So I need ID theft protection, right? Well…

The company LifeLock recently settled a lawsuit with 34 state Attorney Generals over misleading statements about its services. Apparently, their $10/month fee did not include credit monitoring, theft protection, or prevent unauthorized changes to accounts.

What did it do? It made a lot of money for them.

But protecting against online thievery is a lot like its real-world counterpart. It isn’t such an arcane practice that consumers must subscribe to a special service.

Say you take a stroll in Times Square. You put your wallet in your front pocket to keep it close by, and take as little cash as you need. You walk in well-lighted areas. You avoid eye contact with strange people.

Common sense, right? There are equivalents for the online world:

Check your credit report regularly. You get one free report per year from annualcreditreport.com.

Run anti-virus and anti-malware software, and keep it updated.

Regularly delete your computer’s cache and history.

Be skeptical of sites asking for personal info.

Don’t give out private data on public networks, like at libraries and coffee-shops.

Read your credit card bills! Seems like a no-brainer, but some of us don’t.

[And if you caught the reference to The Zoo Story, you win serious kudos.]

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